Our Founders saw the untapped synergy between students, faculty, and business owners and created the San Diego State University’s Business Consulting Group (BCG) to unify the San Diego community through consulting-related projects and provide transformative experiences to all who come into contact with the organization. 

Each semester, we see students, faculty, and business owners working side-by-side to tackle real-world business issues. We live by stand by our values of integrity, intention, commitment, vision, and excellence and hope that each project helps:


  • Students recognize their potential, discover their passions, and develop multi-faceted business skills beyond their years.
  • Faculty see their knowledge, experience, and advice fully utilized by students to meaningfully serve the community.
  • Business owners avoid the painstakingly high costs of consultants and become equipped with search insights and actionable recommendations to continue their mission and succeed in the marketplace.

Are you a student hoping to reach the next level? Take a look at our Student Programs.

Are you a business owner looking for some help? Take a look at our Consulting Services.

Are you a faculty member aspiring to give back? Take a look our current team. 

Want to learn more? We’d love to sit down in person and talk with you one-on-one!


Meet the Team

When, How, Why we started.

The Executive Team

Rubina PopalRubina Popal – President                                      Senior

Major: Management

Role: To bring to life multiple successful running programs, including the Professional Development Program and Student Consulting Program.

Reason for joining: I wanted to create an organization that gives students a real world, hands on opportunity working with local businesses in San Diego. I wanted to bring together like minded, driven students of all ages and give them an opportunity to work with clients working towards their degrees.

Ralph MolinaRalph Molina – Vice President                             Junior

Major: Accounting

Role: Build sales funnel and project the management system for consulting projects.

Reason for joining: I was told I could not land a consulting internship, so I decided to propel this club to a position where it can now provide that opportunity for anyone with the same aspirations.

Lawrie GermanLawrie German – VP of Finance                          Junior

Major: Accounting

Role: Manage external funding, expenses, revenue cycles, bookkeeping and oversee client transactions from start to finish.

Reason for joining: To contribute to the success of the local San Diego business community and get a better understanding of its operations.

Edit photoJason Cornell – VP of Marketing                      Freshman

Major: Marketing

Role: Implement marketing strategies to attract new student members and establish the organization online.

Reason for joining: I felt that, as a business major, I needed to involve myself in more than just my course load to separate myself from my peers and expose myself to the inner-workings of the business world.


Kira HallKira Hall – Secretary

Major: Finance

Role: Supervise the Student Consulting Workshops.

Reason for joining: I wanted to help establish an organization where students can get hands-on experience in consulting, which encompasses such a wide variety of business operations and can be applied to all majors.

Faculty Advisor

John Francis, Ph.DJohn Francis

Associate Professor, Management

John Francis is an Associate Professor of management for the College of Business Administration. Prior to coming to SDSU, Dr. Francis taught at Iona College in the New York City area, Mississippi College and the University of Memphis. He teaches International Management, Business Policy and Strategy, and Entrepreneurship. He graduated with his bachelor’s degree in business administration from the University of Montevallo in Alabama. He received his masters in business administration from Samford University in Alabama and his Ph.D. from the University of Memphis.

His work experience includes positions in project management and financial analysis for BE&K Inc. and Rust International, international engineering and construction firms. Dr. Francis also spent three years doing research and program development for the Center for International Business Education and Research (CIBER) at The University of Memphis. Francis has published several peer-reviewed articles and has spoken at numerous international conferences. His research focusing primarily on turnaround strategies for declining firms, international mergers and acquisitions and foreign market entry strategies.

Specialized Project Faculty Advisor

Tanya HertzTanya Hertz

Tanya Hertz is an expert in Leadership Training, Communications, Labor Relations and Organizational Development and has helped organizations improve employee job satisfaction, workplace productivity and implement effective communication strategies.

Tanya Hertz is also a serial entrepreneur; she has founded businesses in several industries, including food manufacturing, real estate, nutraceuticals, and industrial packaging. Her research in both business ethics and entrepreneurship has shaped her views about what it means to create an ethically-sound, successful organization. Some of the ventures that Tanya has helped to create include: Omni California Real Estate, TM Enterprises, Vektro Pack International, Bookworms Vitamins, and Epicurean Events.

Tanya shares her passion for business management and entrepreneurship through consulting and teaching. She is a full-time Professor at San Diego State University where she teaches classes such as Entrepreneurship, Organizational Behavior and Human Resource Management.



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